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Advertising and promotion : an integrated marketing communication perspective

TextLanguage: English Publication details: India McGraw Hill Education 2013Edition: 9th edDescription: xxi,1016 p. 24 cmISBN: 978-1-25-902685-0Subject(s): Management | Marketing -- Management | Advertising | Sales promotion | Communication in marketing

List(s) this item appears in: New Arrivals : Display Books List from 02/09/2024-08/09/2024

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Central Library, IITB General Stacks	658.83 Bel	Available		251633

Total holds: 0

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