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Marketing Management

by Kotler, Philip | Keller, Kevin Lane [Author].

Edition: 15th Publication details: Noida Pearson 2016Availability: Items available for loan: 1 Call number: 658.8 Kot(6).

McKinsey quarterly

by McKinsey and Company | Davison, Lang ...[et al.] [Editor].

Series: . No.3 Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York McKinsey and Co. 1998Availability: Items available for loan: 1 Call number: 658.4 Mck:98(3).

Market-based management : strategies for growing customer value and profitability

by Best, Roger J.

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Printice-Hall of India Private Limited 2005Availability: Items available for loan: 1 Call number: 658.81 Bes.

Global and transnational business : strategy and management

by Stonehouse, George... [et al.].

Edition: 2nd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: West Sussex John Wiley & Sons Ltd 2004Availability: Items available for loan: 1 Call number: 658.45 Sto.

Global marketing : a decision-oriented approach

by Hollenson, Svend.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson Education 2004Availability: Items available for loan: 1 Call number: 658.4 Hol.

Marketing research : delivering customer insight

by Wilson, Alan [Author].

Edition: 4th ed Language: English Publication details: New Delhi Bloomsbury Academic India 2022Availability: Items available for loan: 1 Call number: 658.012 Wil.

Sage handbook of digital marketing

by Hanlon, Annmarie [Editor] | Tuten, Tracy L [Editor].

Language: English Publication details: Thousand Oaks Sage Publications 2022Availability: Items available for loan: 1 Call number: 658.83:681.32 Sag.

Sage handbook of social media marketing

by Hanlon, Annmarie [Editor] | Tuten, Tracy L [Editor].

Language: English Publication details: Thousand Oaks Sage Publications 2022Availability: Items available for loan: 1 Call number: 658.83:316.772.5 Sag.

Atiyah and adams' sale of goods

by Twigg-Flesner, Christian [Author] | Canavan, Rick [Author].

Edition: 14th ed. Language: English Publication details: Harlow Pearson Education Limited 2021Availability: Items available for loan: 1 Call number: 658.84(420) Twi.

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