Strategic marketing management : planning, implementation and control

By: Wilson, Richard M.SContributor(s): Gilligan, Colin | Language: English Series: Publication details: ; Oxford : Butterworth Heinemann, 1997 ; 1997Edition: 2nd edDescription: xx,827 p; 29 cmISBN: 0-7506-2244-X11Subject(s): | Marketing-Decision making | Marketing-Management
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Holdings
Item type Current library Call number Status Notes Date due Barcode Item holds
Books Books Central Library, IITB
658.5 Wil Available G49A27 185980
Total holds: 0

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