Innovation as a social process : a study of cosmetics MSMEs and beauty parlors in Mumbai (R)

By: Baghel, Deepmala [Author]Contributor(s): Parthasarathy, D [Supervisor] | Gupta, Meenakshi [Supervisor] | Indian Institute of Technology Bombay. Department of Humanities And Social SciencesLanguage: English Publication details: Mumbai IIT 2014Description: xiv, 478 p. 30 cmSubject(s): Small business-Economic aspects | Technological innovations -- Social aspects | Consumer behavior-cross-cultural studies | Consumers -- Psychology | MarketingDissertation note: Thesis Ph.D. Indian Institute of Technology Bombay. Department of Humanities And Social Sciences 2014
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Holdings
Item type Current library Call number Status Notes Date due Barcode Item holds
Theses and Dissertations Theses and Dissertations Central Library, IITB
Pamphlet Section (Theses, Standards, Reports)
043:338.96(547.1 Bag Not for loan D08B27 238555
Total holds: 0

Thesis Ph.D. Indian Institute of Technology Bombay. Department of Humanities And Social Sciences 2014

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