Brand positioning : strategies for competitive advantage

By: Sengupta, SubrotoContributor(s): Language: English Series: Publication details: New Delhi ; Tata Mcgraw-hill, ; 1990Edition: Description: x,299 p; 24 cmISBN: Subject(s): | Management | Advertising-Brand name products , Marketing-Management
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Item type Current library Call number Status Date due Barcode Item holds
Books Books Central Library, IITB
658.8Sen Checked out to INDUSTRIAL DESIGN CENTRE DEPARTMENT LIBRARY (080000) 31/12/2010 160425
Total holds: 0

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