000 | 00551 a2200265 4500 | ||
---|---|---|---|
001 | 6696 | ||
020 | _a0-471-04956-57 | ||
041 | _aeng | ||
080 | _a659.1 Fai | ||
245 | _aAdvertising : a behavioural approach for managers | ||
250 | _a | ||
260 | _aNew York | ||
260 | _bJohn Wiley, | ||
260 | _c1980 | ||
300 | _axiii,783 p. | ||
300 | _c23 cm | ||
490 | _a | ||
100 | _aFaison, Edmund W.J. | ||
700 | _a | ||
650 | _a | ||
650 | _aAdvertising | ||
650 | _aAdvertising-Psychological aspects | ||
942 | _cBK | ||
942 | _2UDC | ||
999 |
_c8257 _d8257 |