000 00734 a2200241 4500
003 OSt
005 20240408165622.0
008 240408b |||||||| |||| 00| 0 eng d
020 _a978-0-19-559626-7
040 _cIITB
041 _aeng
080 _a658.827
_bSha-2
100 _aSharp, Byron
_955163
_eAuthor
245 _aHow brands grow : including emerging markets, services and durables, new brands and luxury brands
260 _aOxford
_bOxford University Press
_c2016
300 _apt.2
_c25 cm
650 0 _aManagement
_91451
650 0 _aMarketing
_93387
650 0 _aBranding(Marketing)
_97543
650 0 _a Brand name products
_xManagement
_98448
700 _aRomaniuk, Jenni
_eAuthor
_955165
942 _2udc
_cBK
999 _c298697
_d298697