| 000 | 01101 a2200289 4500 | ||
|---|---|---|---|
| 001 | 375720 | ||
| 003 | OSt | ||
| 005 | 20230708105558.0 | ||
| 008 | 230708b |||||||| |||| 00| 0 eng d | ||
| 040 | _cIITB | ||
| 041 | _aeng | ||
| 080 |
_a043:338.96(547.1) _bBag |
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| 100 |
_aBaghel, Deepmala _eAuthor _951422 |
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| 245 | _aInnovation as a social process : a study of cosmetics MSMEs and beauty parlors in Mumbai (R) | ||
| 260 |
_aMumbai _bIIT _c2014 |
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| 300 |
_axiv, 478 p. _c30 cm |
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| 502 |
_aThesis _bPh.D. _cIndian Institute of Technology Bombay. Department of Humanities And Social Sciences _d2014 |
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| 650 |
_aSmall business-Economic aspects _951423 |
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| 650 |
_aTechnological innovations _xSocial aspects _911405 |
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| 650 |
_aConsumer behavior-cross-cultural studies _951424 |
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| 650 |
_aConsumers _xPsychology _951425 |
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| 650 |
_aMarketing _93387 |
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| 700 |
_aParthasarathy, D. _eSupervisor _951037 |
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| 700 |
_aGupta, Meenakshi _eSupervisor _950737 |
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| 710 |
_aIndian Institute of Technology Bombay. _bDepartment of Humanities And Social Sciences _9351 |
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| 942 |
_cTD _2udc |
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| 999 |
_c236442 _d236442 |
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