000 | 00681 a2200265 4500 | ||
---|---|---|---|
001 | 238385 | ||
020 | _a978-0-06-051712-0 | ||
041 | _aeng | ||
080 | _a658.8Moo | ||
245 | _aCrossing the chasm : marketing and selling disruptive products to mainstream customers | ||
250 | _arev. ed. | ||
260 | _aNew York | ||
260 | _bHarper Collins | ||
260 | _c2002 | ||
300 | _axvii,227 p. | ||
300 | _c20 cm | ||
490 | _aCollins Business Essentials | ||
100 | _aMoore, Geoffrey A. | ||
700 | _a | ||
650 | _a | ||
650 | _aMarketing | ||
650 | _aSelling-High technology , High technology-Marketing , Technological innovations-Marketing | ||
942 | _cBK | ||
942 | _2UDC | ||
999 |
_c142551 _d142551 |