000 00597 a2200277 4500
001 225766
020 _a0-7494-2110-X15
041 _aeng
080 _a658.82 Und
245 _aUnderstading brands by 10 people who do / edited by
250 _a
260 _aLondon
260 _bKogan Page
260 _c1996
300 _a222 p.
300 _c23 cm
490 _a
100 _aCowley, Don
700 _a
650 _a
650 _aBrand name products
650 _aTechnological innovations-Marketing
650 _aAdvertising-Brand name products
942 _cBK
942 _2UDC
999 _c137119
_d137119