000 | 00752 a2200277 4500 | ||
---|---|---|---|
001 | 218877 | ||
020 | _a1-59139-196-2 | ||
041 | _aeng | ||
080 | _a658.8Nun | ||
245 | _aMass affluence : seven new rules of marketing to today's consumer | ||
250 | _a | ||
260 | _aBoston | ||
260 | _bHarvard Business School | ||
260 | _c2004 | ||
300 | _axvii,269 p. | ||
300 | _c23 cm | ||
490 | _a | ||
100 | _aNunes, Paul | ||
700 | _aJohnson, Brian | ||
700 | _a | ||
650 | _a | ||
650 | _aMarketing | ||
650 | _aMarketing-United States , Affluent consumers-United States , Consumers-United States , Consumer behavior-United States , Product management-United States , Cosumer satisfaction-United Staes | ||
942 | _cBK | ||
942 | _2UDC | ||
999 |
_c134391 _d134391 |