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Essence of services marketing

by Payne, Adrian | .

Series: Edition: Language: English Publication details: ; New Delhi : Prentice Hall of India, 1993 ; 1996Availability: Items available for loan: 1 Call number: 658.8 Pay.

Service marketing

by Rust, Roland T | Zahorik, Anthony J | Keiningham, Timothy L | .

Series: Edition: Language: English Publication details: ; New York : Harper-Collions College Pub., 1996 ; 1996Availability: Items available for loan: 1 Call number: 658.8 Rus.

Essentials of services marketing

by Hoffman, K.Douglas | Bateson, John E.G | .

Series: Edition: Language: English Publication details: ; Fort Worth : The Dryden Press, 1997 ; 1997Availability: Items available for loan: 1 Call number: 658.8 Hof.

Understanding services management : integrating marketing, organisational behaviour, operations and human resource management

by Glynn, William J | Barnes, James G | .

Series: Edition: Language: English Publication details: Chichester ; Wiley ; 1995Availability: Items available for loan: 1 Call number: 658.8 Und.

Essentials of services marketing

by Wirtz, Jochen [Authors] | Lovelock, Christopher [Author].

Edition: 3rd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Noida Pearson India Education Services 2019Availability: Items available for loan: 1 Call number: 658.8 Wir.

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