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Marketing research : management, method and cases

by Wentz, Walter B | .

Series: Edition: 2nd ed Language: English Publication details: New York ; Harper and Row, ; 1979Availability: Items available for loan: 1 Call number: 658.8 Wen.

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Marketing research : measurement and method

by Tull, Donald S | Hawkins, Del I | .

Series: Edition: 4th ed Language: English Publication details: New York ; Macmillan Pub., ; 1987Availability: Items available for loan: 1 Call number: 658.8 Tul(2).

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