Impact of computer applications and technology in advertising, marketing and media research : restructuring for the computer age : sales and survey data applications, marketing information : transcript proceedings, New York, Hilton, Nov. 3-4, 1988

By: Contributor(s): Language: English Series: Publication details: New York ; Advertising Research Foundation, ; 1988Edition: Description: 298 p; 27 cmISBN: 1Subject(s): | Marketing-Management-Data processing | Advertising-Management-Data processing
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Holdings
Item type Current library Call number Status Notes Date due Barcode Item holds
Books Books Central Library, IITB
658.8:681.3 Imp:88 Available G50A02 156071
Total holds: 0

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