Concurrent marketing : integrating product, sales and service

By: Cespedes, Frank VContributor(s): Language: English Series: Publication details: ; Boston : Harvard Business School Press, 1995 ; 1995Edition: Description: xxvii,307 p; 24 cmISBN: 0-87584-444-87Subject(s): | Marketing-Management | Sales management
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Holdings
Item type Current library Call number Status Notes Date due Barcode Item holds
Books Books Central Library, IITB
658.8 Ces Available G49B36 178745
Total holds: 0

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