Managing customer value : creating quality and service that customers can see

By: Gale, Bradley TContributor(s): Wood, Robert Chapman | Language: English Series: Publication details: ; New York : Free Press, 1994 ; 1994Edition: Description: xxii,424 p; 24 cmISBN: 0-02-911045-96Subject(s): | Quality of products-Evaluation | Consumer satisfaction-Evaluation | Marketing-Management
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Holdings
Item type Current library Call number Status Notes Date due Barcode Item holds
Books Books Central Library, IITB
658.818 Gal Available G50A04 177503
Total holds: 0

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