Role of emotion, E-influencers' expertise and the moderating influence of product involvement in web sites (R)
Language: English Series: Publication details: Mumbai ; IIT ; 2002Edition: Description: xiii,200 p; 30 cmISBN: Subject(s): Gaur, Sanjaya | Theses and Dissertations | Marketing research-Psychological aspects , Web sites , Product management| Item type | Current library | Call number | Status | Notes | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Theses and Dissertations
|
Central Library, IITB | 043:658.818:159.942Sad | Not for loan | D11A05 | 198222 |
Total holds: 0
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