Advertised mind : ground-breaking insights into how our brains respond to advertising

By: Plessis , Eric DuContributor(s): Language: English Series: Publication details: Delhi ; Kogan Page ; 2005Edition: Description: xxiv,232p; 23.5 cmISBN: 0-7494-4531-9Subject(s): | Commercial Office | Advertising-Psychological aspects , Advertising-Research , Human information processing-Research
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Item type Current library Call number Status Notes Date due Barcode Item holds
Books Books Central Library, IITB
659.1Ple Available G50A09 216250
Total holds: 0

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