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Television commercial : how to create and produce effective TV advertising

McMahan, Harry Wayne

Television commercial : how to create and produce effective TV advertising - - New York Hastings House Pub., 1954 - xii,177 p. 24.5 cm - CRRI RRP 195 : 1983 .

ISBN: 0

Subjects--Topical Terms:

Television advertising

Universal Decimal Class. No.: 621.397 McM

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