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Successful product development : lessons from American and British firms

Johne, Axel

Successful product development : lessons from American and British firms - - Oxford : Basil Blackwell, 1990 1990 - xvi,240 p. 23.5 cm - .

ISBN: 0-631-17448-67

Subjects--Topical Terms:

Product management

Universal Decimal Class. No.: 658.57 Joh

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