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Advertising and economic behaviuor / Keith Cowling...[et al.]

Advertising and economic behaviuor / Keith Cowling...[et al.] - - London Macmillan Press, 1975 - viii,198 p. 23 cm - .

ISBN: 1

Subjects--Topical Terms:

Advertising
Marketing

Universal Decimal Class. No.: 659.1 Cow

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