How brands grow : including emerging markets, services and durables, new brands and luxury brands
Sharp, Byron
How brands grow : including emerging markets, services and durables, new brands and luxury brands - Oxford Oxford University Press 2016 - pt.2 25 cm
978-0-19-559626-7
Management
Marketing
Branding(Marketing)
Brand name products--Management
658.827 / Sha-2
How brands grow : including emerging markets, services and durables, new brands and luxury brands - Oxford Oxford University Press 2016 - pt.2 25 cm
978-0-19-559626-7
Management
Marketing
Branding(Marketing)
Brand name products--Management
658.827 / Sha-2