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International marketing : analysis and strategy

Onkvisit, Sak

International marketing : analysis and strategy - 3rd ed - New Delhi : Prentice-Hall of India, 1999 1999 - xviii,750 p. 25 cm - .

ISBN: 81-203-1238-47

Subjects--Topical Terms:

Marketing

Universal Decimal Class. No.: 658.8 Onk

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